Jillian Bracken (The Florida State University), The effect of individual musical genre preference on customers' overall experience in a restaurant as measured by customer satisfaction surveys
This study explores the connection between music preference and customer ratings of a dining experience in a restaurant. Questionnaires were administered to 80 pizza restaurant customers, each of whom was present for one of four different musical conditions. Listening conditions were determined using the genre-grouping classifications established by Rentfrow and Gosling (2007): 1) Reflective and Complex Genres; 2) Intense and Rebellious Genres; 3) Upbeat & Conventional Genres; and 4) Energetic and Rhythmic Genres. Participants gave feedback on specific aspects of their dining experience, and provided overall ratings of the restaurant. Following this, participants ranked their music preferences from a combined list of all genres included in the study. Results showed that customers rated their overall experience in the restaurant as more enjoyable when at least one of their top three music genres was represented in their listening condition.
Carlo Bosi (City University), Emergence of Modal Categories in Late-Medieval Polyphony: An Empirical Approach
Analytical approaches to late medieval / early Renaissance polyphony are by and large still in their earliest developments but their sheer variety and richness is still testified by relatively few publications. Many analysts tackling 14th/16th-century polyphony have often taken very strong theoretical stances as preconditions for work, ranging from Christian Berger’s systematic superposition of the hexachords system onto contemporary theories of modality to Harry Powers’ rejection of modality as a viable analytical tool for polyphony. An alternative approach would be one that does not lose touch with contemporary modal theories and at the same time strives to attain a satisfactory understanding of the working of late medieval / early Renaissance polyphony based on the works themselves: a practical application is to systematically search for an important mode-defining concept, such as fourth and fifth species, and how these shape and characterise the melodic articulation of polyphony.
Feyzan Goher (University of Nigde, Turkey), Examination of the Melodic Intervals in the Song of Western and Turkish Children’s Songs from the Angle of Pitch Proximity: A Research on 1000 Western and 1000 Turkish Children’s Songs
Pitch proximity is a significant finding on the melodic structure. It has been aimed at in this research, examination of melodic intervals in the West and Turkish children songs from the angle of proximity and evaluation of the results comparatively. 1000 West and 1000 Turkish children songs have been analyzed respectively. As a result of the research, it has been determined the fact, that, small pitch intervals have been used in Turkish Children song in comparison with Western Children Songs, large pitch intervals have been used however in the western children songs in comparison with the Turkish Children songs, based on the digital data. The general structures of harmonious Turkish and Western Music have been coinciding with findings of the research.
Eva Georgii-Hemming and Maria Westvall (Őrebro University, Sweden), Musicology – Research Focusing on the Relationship Between Music and Human Beings
The relationship between Music and Human beings is a major research focus within Musicology at the School of Music at Örebro University in Sweden. With this twofold orientation, the University particularly attempts to elucidate people’s relation to art and to science. The encounter between Music and Human beings covers not only how people relate to music, but also the artistic, educational and social aspects of music. This indicates that an important question is not only what people do with music, but in addition what music does to people.
This poster presents models of empirical musicology including examples from ongoing projects within the School of Music. The theme “A Researching Department” illustrates how teachers, students, musicians and researchers together generate new, fruitful and productive knowledge.
Kristen Link, Craig Graci and Janelle Hutchinson (State University of New York at Oswego), The Effect of Computer Modeling on Melodic Memory
To explore the idea that the computational modeling of melody may enhance melodic memory, a participant in a single subject experiment completed sixteen study sessions, each devoted to studying one melody. Eight pairs of melodies were selected, and, for each pair, a different study method was assigned for each melody: computational modeling or instrumental practice. Each session consisted of the presentation of the score of a melody, a study period, a rest period, and an assessment period, which included a note-sequence recognition test, a note-sequence recall task, and a transcription task. The modeling language used is a simple symbolic language well-suited to modeling melodic structure. The participant became competent with the language after roughly six hours of training. The instrument used was the piano. The participant could read and write music from previous piano training. We present results that compare the effectiveness of the two methods.
